Category Archives: General

IWIT Digital and Unwired Labs Partner to Develop Wearable Devices for Children

iWitt-Unwired-Promo-poster

IWIT Digital and Unwired Labs have entered into a partnership to create location-enabled wearable devices for children. The first of these devices, an intelligent watch with two-way communication capabilities, garnered much attention at the recently held HKTDC Hong Kong Electronics Fair.

Leveraging IWIT Digital’s decade of experience manufacturing children’s products and Unwired Labs’ geolocation expertise in locating devices without GPS, the new wearables are designed for children’s safety. “We are excited about working with IWIT on this new range of products,” said Gopi Aravind, CEO of Unwired Labs. “Our platform will be able to locate millions of these wearables globally and provide parents with a peace of mind.”

iWIT watch specs

“There is a huge opportunity opening up in the wearables space for us,” said David Liang, CEO of IWIT Digital. “And we are glad to have Unwired Labs backing us as we create end-to-end hardware and software solutions.”

The first products will launch in early 2016. For more information,visit http://www.iwitkalala.com and http://www.unwiredlabs.com

About IWIT Digital: Headquartered in Shenzhen, China, IWIT Digital is an innovative company focused on developing educational and safety products for children. They have over a decade of design, tooling and manufacturing expertise and are backed by leading investors such as Tencent Holdings Limited.

Geolocation & the Karma metric

Of the twenty or so metrics we monitor at Unwired Labs, the Karma metric is the most important one.

What is the Karma metric, you ask? Embarrassingly simple, really. It’s our name for successfully serving a request to a customer – in our case, successfully geolocating a request.

And Why is it so important? Because we believe in Karma. Every time we geolocate a customer’s request, we’re helping them help someone find their way in this world. And in time, we hope that means more requests from these customers, and at times, from their customers.

Karma Unwired Labs

And it’s paying off.

Over the last 60 days, our Karma rate has increased from 83.11% to 95.26%. That’s 95.26% good karma. And about 12% lesser bad Karma than 60 days ago. Incidentally, our user base and revenue have grown at a much faster rate.

What’s your Karma metric? Figure out what’s most important to your customer, quantify it and there you have it! Do leave a comment with your thoughts!

Thank you for a great year!

In many ways, 2013 was the year that defined us. Here are some highlights:

  • We started as a Cell Tower data aggregator supplying to other LBS companies
  • We pivoted from aggregating data to providing an affordable API for developers and companies
  • Our database grew from 2 million to 43.7 million cells in the last year
  • We reached a 3 million API requests per day milestone, and,
  • We hit the 6500 users and paying customers mark

We’d love to hear about how your year went. Do leave us a comment!

Oh, and PS: from all of us at the Unwired Labs’ LocationAPI team, here’s wishing you a happy new year 2014! May this be your best yet!

Happy new year 2014 Unwired Labs team!